For every business, attracting customers is the key to success. So how can you make your business attractive? How can you get more email subscribers and more leads? Do you need super powers? Well, with our super power filled plugin and lead magnets you are empowered to attract more customers.
But first things first. What is a lead magnet? It is a tool designed with the intention to attract and gather the contact information of potential leads. From discounts to webinars, lead magnets come in different shapes and sizes.
Let’s see a few examples of effective lead magnets:
Free Reports and Guides
These are the most common types of lead magnets. It can be a guide, an article, an E-book. For your lead magnet to be effective and high- converting you need to make sure you deliver valuable information.
Creative forms
Lead magnets are effective when your target audience actually uses them. Boost your forms and make them magnetic with a WordPress form builder plugin like CaptainForm. Make them inviting. Be specific. Consider the solution your target audience is looking for and how your specific solutions can help. Keep it short and sweet. You can engage prospects by using customized autoresponders and include a thank you message and a download link.
Offers
In order to make it more effective, target your audience. You can capture new leads by sending an offer of promo codes via email. Coupons or discounts can also serve as great lead magnets.
Online webinars
Free educational webinars are very popular and they work great as a lead magnet. It takes time and effort to plan and develop a webinar but it sure is a great method to generate new customers and leads.
Limited time free trial
Giving your prospects the opportunity to see the benefits of using your service or product increases the chances of converting them into customers.
Demo
Fill two needs with one deed: show off your product while also capturing a potential lead’s contact details.
RSS feed
Stay in touch with prospects and customers by offering an RSS feed that they can subscribe to.
Make it irresistible!
Turn visitors into paying customers by offering them value in exchange for their contact details. Some things to keep in mind when creating your lead magnet:
-> you should give your ideal clients a useful tool or resource
-> answer their questions
->solve their problems
-> find out what their buying intent is
->help them get closer to their goals
Are you ready to create your own lead magnets?
Questions? Comments? Feel free to post them in the comment section below.
Admin
Latest posts by Admin (see all)
- CaptainForm deprecation - April 7, 2023
- Survey: How Has The New Reality Impacted You? - June 29, 2020
- The WordCamp Europe Berlin Memories - July 10, 2019
Leave A Comment?