7 Effective WP Plugins and Tools For Small Business Websites

Naturally, there are many businesses out there of diverse shapes and sizes but regardless of the size or industry in which your business operates, as a small business owner, chances are that you’ll get involved in many different aspects of managing your business. The proper set of tools for your WordPress website will put rocket fuel in your business engine.

In this article, we share 7 effective tools you can use to improve efficiency and productivity, streamline and grow your business.

Yoast SEO

One of the most popular plugins for WordPress, Yoast SEO is a fully-featured plugin that helps you optimize from pages and posts to images. You will be able to smoothly optimize your WordPress website  for search engines.

 

FreshBooks

In 2003, Mike McDerment, a small business owner running a small design agency,  accidentally saved over an invoice.“There has to be a better way to do this.” he thought then. And this is how FreshBooks was born.

Freshbooks is a user-friendly online business-accounting service, excellent for small businesses. Sending invoices, tracking time and capturing expenses, all can be done with this accounting solutions provider.

 

MailChimp

 

Founded in 2001, MailChimp began as a side project funded by various web-development jobs. Today is a well-known, powerful online email marketing platform that allows small business owners but not only, to easily and rapidly design, send and track email marketing campaigns.

 

Evernote

 

Founded in 2007 by Stepan Pachikov, Evernote takes notes to a new level. If you need a strong productivity tool to save, edit, organize and share notes on all your devices, this popular digital notebook app simplifies it for you.

 

Paypal

PayPal was founded by Luke Nosek, Max Levchin, Peter Theil and Ken Howery and originally started under the name Confinity in 1998. The most well-known online payment processor in the world makes sending and receiving payments safely via the Internet possible for everyone. It’s super easy to set up and offers various options for small businesses.

 

CaptainForm

Whether you’re a WordPress developer, designer or a small business, our WordPress Form Plugin helps you effortlessly set up WordPress forms, WordPress surveys and WP polls for your WordPress site.

CaptainForm is the only plugin in its niche that provides numerous features straight from the core product to help you simplify your small business management. With its built-in features you’ll be able to appropriately develop and customize any type of WordPress forms straight from your WordPress dashboard. Furthermore, CaptainForm is integrated with many 3rd party apps and payment processors including Freshbooks, MailChimp, Paypal and Evernote. How convenient is that?

 

Google Analytics

 

Google Analytics is a free web analytics tool launched by Google in 2005, that you can employ to track and report website traffic. You only need a Google account in order to use it. From motion charts to custom reports, there are numerous handy features you’ll find effective for SEO and marketing objectives.

There are far more plugins and tools to consider, but hopefully the above mentioned will help you start building a strong WordPress website that takes your small business to the next level.

Do you have a favorite tool that we didn’t mention? Comment below.